InnoTrans is regarded as one of the world’s foremost rail innovation events. Held every two years in Berlin, Germany, the event brings together innovators and organisations from across the globe to exhibit, present and take part in an action-packed week of industry activity.
As experts in remote condition monitoring, the team felt they had a great deal to contribute to this year’s event and reflecting a few weeks later, they certainly believe this was the case.
To find out more about the event, hear from Mani Entezami (CTO) and Peter Ainsworth (CEO) about this year’s InnoTrans and the key takeaways for the MoniRail team:
What Were the Key Highlights from This Year’s InnoTrans Event?
Mani Entezami, CTO at MoniRail, said:We had a great location at the event with a high volume of footfall, resulting in plenty of meaningful interactions. We also showcased our updated marketing materials on the MoniRail stand, which generated interest from delegates and helped increase the visibility of the MoniRail brand across the exhibition hall. As the largest international event, InnoTrans attracts organisations from across the world, and it gives us a cost-effective opportunity to meet a diverse range of people interested in technology, from the UK, Europe, Australia and beyond. InnoTrans is divided into different sections, which provides a real benefit for exhibitors and delegates alike. Delegates can focus on the area’s most relevant to their interests, ensuring that those visiting our stand have a genuine interest in what we offer and an understanding of the technical aspects of our solutions.
This Year’s Theme Was ‘The Future of Mobility’ – What Does This Look Like to MoniRail?
Peter Ainsworth, CEO at MoniRail, said:Rail will undoubtedly play a central role in the future of mobility and remains essential to the future of transport. We are working hard to ensure that MoniRail will play a key role in helping operators reduce costs, maintain performance and minimise delays.
How Important Are Rail Events Such as InnoTrans to the MoniRail Team?
Peter Ainsworth, CEO at MoniRail, said:Attending events such as InnoTrans is vital for MoniRail, as they allow us to have a presence in the marketplace, engage with existing partners and contacts and build new relationships. The return on investment from event participation can take time to measure; however, there is no denying that these events are helping to raise our profile, particularly on an international arena. Events such as these also enable us to identify new partners and routes to market overseas, especially in countries where we do not currently have a presence. Through participating, we can meet people face-to-face, gain valuable insights into how we can enter specific markets and connect with target audiences. For example, we have been following up with the numerous leads and looking at potential partnerships to open new opportunities in the Far East, India and the US, highlighting that this has been a worthwhile endeavour for MoniRail.
Looking ahead to InnoTrans 2028, Mani comments:
Mani Entezami, CTO at MoniRail, said:We will most certainly be taking part in the next event and are already in discussions with the event organisers to secure our space. It is a fantastic event, packed with innovation and opportunities and I would highly recommend it to anyone considering attending or exhibiting.
InnoTrans is the last large-scale event for MoniRail this year topping off what has been an action-packed year for the team. To find out where the team will be in 2027, follow them over on their LinkedIn channel here.
This article was originally published by MoniRail.
