Worldline Interactive Ticketing Solution

Image courtesy of Network Rail

Ticketing solution Worldline Interactive Ticketing, was built in partnership with Chiltern Railways to provide an improved customer experience. The machine premiered at the launch of Chiltern Railways’ revolutionary new rail link connecting Oxford Parkway to London Marylebone. The event, which was attended by David Cameron, celebrated the first major rail link between London and a British city in more than a century.

Maximising the Customer Experience

The Worldline Interactive Ticketing solution is designed maximise the customer experience. Among the new features is a 42 touchscreen display, which meets with the requirements of the Disability Discrimination Act (DDA) to improve the user experience. It also allows the customer to access live local train information and network maps to give them all information they need to plan their journey.

Futureproof Ticketing System

Worldlines solution is capable of hosting configurable information, advertising and promotional matter, with upgrades and enhancements that will accommodate future technological advancements, for example, contactless payment and barcode scanning.

Lisa Coleman, UK&I CEO Worldline said:

Worldlines Interactive Ticketing represents a significant step change in our ticket vending machine offering. Weve received extremely positive feedback from passengers whose user interaction has been dramatically improved through the enhanced touchscreen size and functionality.
The deployment of this technology will assist in delivering a better passenger experience which is one of our fundamental goals and we look forward to the products future rollout.

Thomas Ableman, Commercial Director for Chiltern Railways, said:

We had a vision to offer an enhanced retail experience for customers when opening our new station, Oxford Parkway. Working in partnership with Worldline, we have delivered an industry retailing first. Customers use an intuitive touch screen interface that seamlessly links information and ticket purchase to provide a much improved customer experience.

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