Denali
Denali takes data from any of your customer touchpoints (web, app, on train wifi) and runs a comprehensive matching logic against all held records, to provide a single view of each customer.
Its the hub of all customer interactions, and the go-to system to manage and view GDPR compliant consents, interfacing and sharing data with other business systems.
This single source of consolidated customer data is made available to downstream systems, like CRM, enabling you to run targeted marketing campaigns, support service messaging and market research communications.
Denali is cloud based, secure, highly resilient and auto-scalable, supporting real-time data exchange both up and downstream.
