
WiFi SPARK Transportation Brochure
The Continuously Connected Passenger Journey. WiFi SPARK has developed an industry leading managed WiFi solution to enable train operating companies to offer pr...
In a connected world, travelling can be a frustrating experience. No one likes playing hunt the hotspot, whether they need to check a vital business e-mail or simply find directions to their destination. Travellers are increasingly expecting connectivity at all stages of their journey. Arriva Trains is now able to offer free station WiFi at Cardiff Central, giving travellers a chance to get online for free with no fuss or hassle.
Train travel has changed since the days of freezing cold waiting rooms, stale sausage rolls and luke warm tea. Stations now boast high street shops and comfy cafes. Travellers expect WiFi connection at every stage of their journey. Arriva Trains wanted to further improve what Cardiff Station offered by installing a free WiFi service so that travellers could easily check e-mails, catch up with friends and family on social media or simply look up travel information.
With a wealth of experience in creating public WiFi networks, as well as an understanding of working in architecturally sensitive buildings, WiFi SPARK was the logical choice for this project. WiFi SPARK created an Arriva branded User Experience Portal (UEP) providing direct customer access, along with a filter to ensure the system was not used to access inappropriate content. The UEP is configured to react to whichever device the user has, making the process simple to navigate. It also remembers the customer and logs them in automatically the next time they visit.
The first part of the project was to fit a strategic number of high quality Cisco brand access points across all of the station‘s public areas, including shops, waiting rooms and coffee shops. With this done, the SPARK® Gateway was installed on the network, to manage traffic and direct it to the Arriva Trains branded customer portal (UEP). The portal displays a simple registration form, which just requires a few details from the customer. It also has useful information for travellers, telling them about station facilities, train timetables and providing a link to the ticket booking service. As Cardiff Central is a gateway station to Wales, the portal is bi-lingual.
The SPARK® Gateway provides extensive reporting and analysis for Arriva Trains, as well as a marketing API feed, which sends data in real time to their Customer Relationship Management (CRM) system. Arriva exclusively own any data gathered by the system; it does not belong to WiFi SPARK or any other third party. This data can then be used by Arriva to enhance their marketing and promotional activities.
The Continuously Connected Passenger Journey. WiFi SPARK has developed an industry leading managed WiFi solution to enable train operating companies to offer pr...
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Celebrations abound at WiFi SPARK this week as the team successfully passes an audit of their ISO 27001 certification with flying colours.
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Providing transport for over 27 million passengers across Wales, Transport for Wales uses WiFi SPARK to offer free WiFi at over 50 stations.
Not only does access to WiFi help passengers stay entertained and productive, but it also helps to make their journey pass by quicker.
The CP6 Launch Event to mark the start of Network Rail's 2019–2024 funding period, was held in Liverpool on 14 March and attended by 200+ industry members.
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WiFi SPARK and Blackbox Ltd are thrilled to announce that they are set to launch a real-time Transport Information Portal to the rail market via the SPARK® Pla...
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WiFi SPARK is delighted to announce that it will be providing TransPennine Express (TPE) with a robust and continuously connected WiFi solution across its netwo...
WiFi provider WiFi SPARK is looking for rail Systems Integrators to help enable the rail industry to utilise innovative WiFi and analytics solutions.
As a certified Friendly WiFi provider, WiFi SPARK’s new proposition gives businesses peace of mind that their customers’ online experience is a safe one.
WiFi SPARK is pleased to announce that its current Senior Business Development Manager Paul Hinchy, has taken-up a new role as head of the organisation’s...
The Continuously Connected Passenger Journey is the realisation of the ambition from Chiltern Railways to deliver high quality free WiFi connectivity...
Railway-News chatted with Wifi SPARK, to find out about their recent launch of the 'Continuously Connected Passenger Journey' across Chiltern Railways.
Use the form opposite to get in touch with WiFi SPARK directly to discuss any requirements you might have.